Vegan innovation
Vegan dyes maintain the same properties as Thuya’s current range of dyes. These new dyes have been formulated with an alternative to animal keratin, using a completely vegetable-derived molecule.
This molecule is derived from a combination of hemp and rice proteins, offering high levels of performance and efficiency. Its use strengthens the hair and provides elasticity.
Furthermore, the formula still includes Argan oil, which penetrates the hair’s pores, improving elasticity and flexibility. Additionally, Aloe Vera is included, providing amino acids, vitamins, and minerals for healthier, shinier, and conditioned hair.
Permanent gel & Neutralizer cream
Permanent Gel – STEP 1
Thuya’s permanent gel has been reformulated, removing animal-sourced ingredients while maintaining its function and efficiency, resulting in a product of the same quality and effectiveness but completely vegan.
With the permanent gel, the pH of the hair rises, opening the cuticle and allowing for the modification of the structure to achieve the desired shape.
Neutralizer Cream – STEP 2
Experience the complete effectiveness of Thuya’s Neutralizer cream without any animal-derived ingredients.
Neutralizer is essential for fixing the hair’s shape after opening the cuticle with permanent gel. Its creamy texture prevents drips, making application easier, more comfortable, and safer. It allows us to seal and give the desired shape, creating the perfect look.